Founded in 2015, Missing Link Trust works to prevent child sexual violence through school safety education, public campaigns, digital safety initiatives, and community engagement, with a focus on vulnerable regions in West Bengal and Maharashtra. Its flagship program, MASSp (Missing Awareness and School Safety Program), equips children, adolescents, parents, and educators with practical child safety measures through interactive learning. The organization also develops safety curricula, digital tools, and advocacy campaigns to strengthen prevention and early intervention. Since inception, Missing Link Trust has directly engaged over 200,000 children.

The Harish & Bina Shah Foundation grant supports Missing Link Trust’s child safety and prevention initiatives — the online Trusted One campaign focuses on identifying a safe adult and enabling action, and a pilot program based on masculinity research, shaping responsible boys in the Sundarbans.